NEWS: Say Hello to New Customers: 4 Steps to Get the Most Out of Acquisition Campaigns Schedule a Call

Call 310-274-5312

Contact Us

Blogs

Featured Articles & Posts

3 Strategies for Service Business Success in a Down Economy

Blog post By Paula Chiocchi on 2023-05-24

View More

For Service Businesses: The Secret to Scaling SMB Business Growth

Blog post By Paula Chiocchi on 2023-05-17

View More

DCX & Brand Trust: How Good Data Gets the Job Done

Blog post By Paula Chiocchi on 2023-05-10

View More

3 Ways to Unlock Business Growth with a Reliable Marketing Database

Blog post By Paula Chiocchi on 2023-05-03

View More

Refresh Your ABM Strategy with These 5 Tips for Success

Blog post By Paula Chiocchi on 2023-04-26

View More

New Research: The Outlook on SMB Marketing Data Quality

Blog post By Paula Chiocchi on 2023-03-01

View More

Why Marketing in 2022 Means Omnichannel Marketing

Blog post By Paula Chiocchi on 2022-01-12

View More

What Our Top Blogs for 2021 Say about the State of Digital Marketing

Blog post By Paula Chiocchi on 2022-01-05

View More

Email Dark Mode: Opportunities to Optimize

Blog post By Paula Chiocchi on 2021-12-22

View More

OMI Announces Data Partnership with Grist Mill Exchange to Serve U.S. Federal Agencies

Blog post By Paula Chiocchi on 2021-12-15

View More

3 Critical Mindset Shifts for Targeting SMBs in 2022

Blog post By Paula Chiocchi on 2021-12-08

View More

B2B Beginner’s Guide to Acquisition Email: 2 More Steps to Success

Blog post By Paula Chiocchi on 2023-04-19

Read Blog

B2B Beginner’s Guide to Acquisition Email: 5 Steps to Success

Blog post By Paula Chiocchi on 2023-04-13

Read Blog

Use Good Data to Overcome These 4 Tough B2B Sales Challenges

Blog post By Paula Chiocchi on 2023-04-05

Read Blog

B2B Email Acquisition Made Easy: 4 Simple Steps to Customer Growth

Blog post By Paula Chiocchi on 2023-03-29

Read Blog

4 Data Decisions That Build B2B Customer Trust and Loyalty

Blog post By Paula Chiocchi on 2023-03-22

Read Blog

OMI B2B Database Reaches 117 Million Contacts!

Blog post By Paula Chiocchi on 2023-03-15

Read Blog

3 Ways to Win With Data As B2B Budgets Tighten

Blog post By Paula Chiocchi on 2023-03-08

Read Blog

3 Database Strategies That Elevate B2B Customer Acquisition and Retention

Blog post By Paula Chiocchi on 2023-02-22

Read Blog

3 Ways to Dominate with Direct Mail in an Omnichannel World

Blog post By Paula Chiocchi on 2023-02-15

Read Blog

Layoffs Are Impacting B2B Data Quality: What To Do About It

Blog post By Paula Chiocchi on 2023-02-08

Read Blog

AI: How to Love It and Leverage It in Marketing

Blog post By Paula Chiocchi on 2023-02-01

Read Blog

4 Ways to Win in the Year of Data Quality

Blog post By Paula Chiocchi on 2023-01-25

Read Blog

4 Ad Trends and Opportunities for B2B Growth in 2023

Blog post By Paula Chiocchi on 2023-01-18

Read Blog

Making Sense of Data: OMI’s Video Interview with Daily Ad Brief

Blog post By Paula Chiocchi on 2023-01-11

Read Blog

Why More Enterprise Marketers Will Rely on Email in 2023

Blog post By Paula Chiocchi on 2023-01-04

Read Blog

How Marketers Are Finding Their Data Privacy-Quality Sweet Spot

Blog post By Paula Chiocchi on 2022-12-14

Read Blog

Targeting SMBs: 5 Strategies for Winning Their Business in 2023

Blog post By Paula Chiocchi on 2022-12-07

Read Blog

A CEO’s Perspective: Finding Gratitude During Times of Change and Challenge

Blog post By Paula Chiocchi on 2022-11-30

Read Blog

How Enterprise Marketers Are Maximizing Results with Email

Blog post By Paula Chiocchi on 2022-11-16

Read Blog

4 Practical Ways AI Is Powering B2B Lead Gen

Blog post By Paula Chiocchi on 2022-11-09

Read Blog

Cold Email Marketing Keeps Heating Up

Blog post By Paula Chiocchi on 2022-11-02

Read Blog

5 Ways to Get More B2B Buyer Attention

Blog post By Paula Chiocchi on 2022-10-26

Read Blog

Make Your Marketing Count: 4 Easy Tips for Improving Email Hygiene

Blog post By Paula Chiocchi on 2022-10-19

Read Blog

Celebrating Diversity Every Day: Hispanic Heritage Month

Blog post By Paula Chiocchi on 2022-10-12

Read Blog

3 Ways Intent Data Gives Brands a Prospecting Edge

Blog post By Paula Chiocchi on 2022-10-05

Read Blog

Navigating Data-Driven Marketing in a Privacy-First World

Blog post By Paula Chiocchi on 2022-09-28

Read Blog

Flipping the Switch: It’s Time B2C Marketers Learn From B2B

Blog post By Paula Chiocchi on 2022-09-21

Read Blog

The Low-Down on Bad Data

Blog post By Paula Chiocchi on 2022-09-14

Read Blog

Permission Granted: Opted-In Data Opens the Door for Audience Building

Blog post By Paula Chiocchi on 2022-09-07

Read Blog

3 Shifting Characteristics That Define the Modern B2B Buyer

Blog post By Paula Chiocchi on 2022-08-31

Read Blog

Make These Three Moves to Achieve Higher ROI with Third-Party Data

Blog post By Paula Chiocchi on 2022-08-24

Read Blog

7 Simple Ways to Elevate Your B2B Email Marketing in 2022

Blog post By Paula Chiocchi on 2022-08-17

Read Blog

Cookies Are So Yesterday: Even as Google Stalls, Marketers Must Move On

Blog post By Paula Chiocchi on 2022-08-10

Read Blog

Groupthink: How Intent Data Is Transforming the Broken B2B Sales Lead Process

Blog post By Paula Chiocchi on 2022-08-03

Read Blog

Small vs. Big Business Data Needs: 4 Steps to Choosing the Right Data Provider

Blog post By Paula Chiocchi on 2022-07-27

Read Blog

How a Leading Telecom Provider Boosted Email Deliverability and Achieved 25X ROI

Blog post By Paula Chiocchi on 2022-07-20

Read Blog

How Data Platforms Are Changing the Way Marketers Reach Audiences

Blog post By Paula Chiocchi on 2022-07-13

Read Blog

OMI Launches on Snowflake Marketplace and Snowflake Media Data Cloud

Blog post By Paula Chiocchi on 2022-06-29

Read Blog

5 Critical Considerations Impacting First- and Third-Party Data Decisions

Blog post By Paula Chiocchi on 2022-06-22

Read Blog

Fighting Ad Fraud: Are Email Addresses the Key?

Blog post By Paula Chiocchi on 2022-06-15

Read Blog

Privacy Shifts Got You Down? 3 Ways Marketers Can Avoid the Headaches

Blog post By Paula Chiocchi on 2022-06-09

Read Blog

Mid-Year Reset: 4 Moves Marketing Leaders Need to Make Now

Blog post By Paula Chiocchi on 2022-06-01

Read Blog

It's Complicated: Choosing the Right Campaign Strategy for Today's Complex B2B Buying Scenarios

Blog post By Paula Chiocchi on 2022-05-31

Read Blog

5 Questions Every DSP Needs to Ask Before Sourcing Contact Data

Blog post By Paula Chiocchi on 2022-05-18

Read Blog

Should Marketing Strategies Shift as Social Becomes the Top B2B Channel

Blog post By Paula Chiocchi on 2022-05-11

Read Blog

Pros & Cons: First-Party Data vs. Third-Party Data

Blog post By Paula Chiocchi on 2022-05-05

Read Blog

Who's Using Intent Data & How Is It Driving Value

Blog post By Paula Chiocchi on 2022-04-27

Read Blog

Data Privacy: 4 Emerging Trends Point to What Buyers Want

Blog post By Paula Chiocchi on 2022-04-20

Read Blog

Why Intent Data Is the Future of B2B Marketing

Blog post By Paula Chiocchi on 2022-04-13

Read Blog

LiveRamp RampUp22 Recap: Ramping Up Advertising with Data Collaboration

Blog post By Paula Chiocchi on 2022-04-06

Read Blog

Programmatic Advertising - How It's Shifting for Privacy Changes & a Cookie-Less Future

Blog post By Paula Chiocchi on 2022-03-30

Read Blog

Women in Tech: Learning from Others and Sharing Our Stories

Blog post By Paula Chiocchi on 2022-03-23

Read Blog

Don't Let the ‘Great Resignation’ Negatively Impact Sales: 4 Data Quality Strategies for Success

Blog post By Paula Chiocchi on 2022-03-16

Read Blog

What B2B Buyers Really Want from #Omnichannel: 4 Takeaways

Blog post By Paula Chiocchi on 2022-03-09

Read Blog

Level Up Your Elevator Pitch to Seize Unexpected Business Opportunities

Blog post By Paula Chiocchi on 2022-03-02

Read Blog

5 Steps for Making the Shift to B2P (Business 2 Person) Marketing

Blog post By Paula Chiocchi on 2022-02-23

Read Blog

6 Tips for Optimizing Your Hybrid Work Strategy

Blog post By Paula Chiocchi on 2022-02-16

Read Blog

B2B Marketers Must Stay on Top of These 5 B2B Buying Trends

Blog post By Paula Chiocchi on 2022-02-09

Read Blog

These Five 2022 Channel Trends Are Shaking Up Digital Marketing

Blog post By Paula Chiocchi on 2022-02-02

Read Blog

Customer Expectations Have Skyrocketed: What CX Means in 2022

Blog post By Paula Chiocchi on 2022-01-26

Read Blog

4 Easy Ways for Small Businesses to Keep Great Employees – Even in the Great Resignation

Blog post By Paula Chiocchi on 2022-01-20

Read Blog

Personal Perspective: 5 Thoughts on Leading with Gratitude During Challenging Times

Blog post By Paula Chiocchi on 2021-11-17

Read Blog

Better than a Crystal Ball: 4 B2B Marketing Predictions for 2022

Blog post By Paula Chiocchi on 2021-11-10

Read Blog

2 Truths and a Lie About Data-Driven Marketing

Blog post By Paula Chiocchi on 2021-11-03

Read Blog

Three Ways Marketers Can Prove Their Value to the C-Suite

Blog post By Paula Chiocchi on 2021-10-27

Read Blog

Better Together: 3 Shifts for Building Bridges in the B2B Buying Process

Blog post By Paula Chiocchi on 2021-10-20

Read Blog

5 Timeless Truths for the Next Generation of Entrepreneurs

Blog post By Paula Chiocchi on 2021-10-13

Read Blog

5 Ideas to Boost B2B Acquisition with Video Marketing

Blog post By Paula Chiocchi on 2021-10-06

Read Blog

5 Marketing Practices Driving B2B Business Growth Now

Blog post By Paula Chiocchi on 2021-09-29

Read Blog

OMI Blog 9/22 Data Cleansing Case Study

Blog post By Paula Chiocchi on 2021-09-22

Read Blog

Data Quality Was Shattered by the Pandemic & the Great Resignation: How OMI Fought Back

Blog post By Paula Chiocchi on 2021-09-15

Read Blog

Going All In on DX: 4 Takeaways on B2B Digital Customer Experiences Today

Blog post By Paula Chiocchi on 2021-09-08

Read Blog

3 Ways Sellers Can Navigate the Changing B2B Buyer Journey

Blog post By Paula Chiocchi on 2021-08-25

Read Blog

Got MOPS? Power Up Your Marketing Org Chart with a Marketing Operations Specialist

Blog post By Paula Chiocchi on 2021-08-18

Read Blog

Do a Summer CRM Cleanse to Boost Sales, Customer Acquisition & Email Marketing

Blog post By Paula Chiocchi on 2021-08-04

Read Blog

5 Steps to Building Audience-First Campaigns for More Effective Digital Marketing

Blog post By Paula Chiocchi on 2021-07-28

Read Blog

Your Target Audience Just Got Way Bigger: 3 Ways to Reach B2B Buying Groups

Blog post By Paula Chiocchi on 2021-07-21

Read Blog

Meet Your Match: How Identity Graphs Solve Your Omni-Channel Dilemma

Blog post By Paula Chiocchi on 2021-07-07

Read Blog

Why Your Next C-Suite New-Hire Might Be a Fractional CMO

Blog post By Paula Chiocchi on 2021-06-30

Read Blog

Intent Data Heats Up: 3 Ways to Amplify Your Marketing This Summer

Blog post By Paula Chiocchi on 2021-06-24

Read Blog

Say Hello to New Customers: 4 Steps to Get the Most Out of Acquisition Campaigns

Blog post By Paula Chiocchi on 2021-06-16

Read Blog

The Personalization Paradox & Where Third-Party Data Fits In

Blog post By Paula Chiocchi on 2021-06-02

Read Blog

3 Ways Data Drives Modern Sales & Marketing Alignment

Blog post By Paula Chiocchi on 2021-05-26

Read Blog

4 Ways to Strike Gold with Mid-Market Prospect Data

Blog post By Paula Chiocchi on 2021-05-19

Read Blog

5 Ways to Reach & Resonate with SMBs Right Now

Blog post By Paula Chiocchi on 2021-05-05

Read Blog

Don’t Leave Your #DigitalMarketing Campaigns on Autopilot: Use These 3 Data Strategies Instead

Blog post By Paula Chiocchi on 2021-04-29

Read Blog

Do These 6 Things to Spring Clean & Supercharge Your Database

Blog post By Paula Chiocchi on 2021-04-21

Read Blog

Creating a Data Culture that Fuels Campaign ROI and a Competitive Edge

Blog post By Paula Chiocchi on 2021-04-14

Read Blog

3 Ways B2B Marketers Talk, Target & Engage in the Next Normal

Blog post By Paula Chiocchi on 2021-03-31

Read Blog

'Smart Cookie' Alternatives for Targeted Advertising Without Cookies

Blog post By Paula Chiocchi on 2021-03-24

Read Blog

Be a #DataBoss: How to Turn Data Insights into Business Impact

Blog post By Paula Chiocchi on 2021-03-17

Read Blog

4 Powerful Lessons from Spotify to Fuel #B2BMarketing Transformation Now

Blog post By Paula Chiocchi on 2021-03-10

Read Blog

What Digital Marketers Need Now: Data That Works Together

Blog post By Paula Chiocchi on 2021-03-03

Read Blog

ICYMI: OMI Is Now Live in the LiveRamp Data Marketplace!

Blog post By Paula Chiocchi on 2021-02-24

Read Blog

5 Ways to Leverage Your Biggest Asset (Customer Data) to Drive New #B2B Growth

Blog post By Paula Chiocchi on 2021-02-17

Read Blog

How Quality Data & Identity Graphs Are Changing Digital Marketing: OMI Announces Availability of B2B and Medical Market Contact Data on LiveRamp Data Marketplace

Blog post By Paula Chiocchi on 2020-11-02

Read Blog

5 Top Data Trends Driving Businesses Forward in 2021

Blog post By Paula Chiocchi on 2020-02-03

Read Blog

The State of B2B Marketing Data: 5 Things You Need to Know

Blog post By Paula Chiocchi on 2021-01-27

Read Blog

Cleaning Up: Innovative Ways to Improve Data Accuracy

Blog post By Paula Chiocchi on 2020-01-13

Read Blog

How to Fix B2B Data Decay: Part 1

Blog post By Paula Chiocchi on 2020-01-06

Read Blog

The Top 10 Topics Digital Marketers Cared the Most about in 2020

Blog post By Paula Chiocchi on 2020-12-24

Read Blog

4 Ways for B2B Marketers to Reach SMBs

Blog post By Paula Chiocchi on 2020-12-16

Read Blog

10 Trends Driving Digital Marketing Transformation in 2021

Blog post By Paula Chiocchi on 2020-12-09

Read Blog

What is next in Digital Marketing? Top Predictions for 2021

Blog post By Paula Chiocchi on 2020-11-25

Read Blog

B2B Contact Data: The Essential Foundation for Your Digital Marketing

Blog post By Paula Chiocchi on 2020-11-19

Read Blog

Why Email and Digital Marketing Are the Right Choices for Acquiring New Customers Now

Blog post By Paula Chiocchi on 2020-11-11

Read Blog

State of SMB: How to Reach and Convert Small Business Targets In Today's Climate

Blog post By Paula Chiocchi on 2020-11-05

Read Blog

Two New Ways to Use Data to Adapt to Today's Changing B2B Sales Landscape

Blog post By Paula Chiocchi on 2020-10-21

Read Blog

Third-Party Data Is Driving Digital Marketing -Here's Why

Blog post By Paula Chiocchi on 2020-10-14

Read Blog

Don't Be Annoying: How to Stop Frustrating Prospects and Start Giving Them What They Want

Blog post By Paula Chiocchi on 2020-10-07

Read Blog

What's Next for Digital Marketing? 4 Ways to Move Forward Without Cookies

Blog post By Paula Chiocchi on 2020-09-23

Read Blog

4 Reasons Third-Party Data Is Essential for Today's B2B Marketers

Blog post By Paula Chiocchi on 2020-09-16

Read Blog

Digital Marketing Is on Fire: 5 Ways to Leverage It Further

Blog post By Paula Chiocchi on 2020-09-02

Read Blog

Digital Marketers as Mind Readers: 2 Ways to Gain Insight into the Buyer's Mind

Blog post By Paula Chiocchi on 2020-08-26

Read Blog

Read My Mind: 3 Ways to Use Data to Fuel Greater #DigitalMarketing Impact

Blog post By Paula Chiocchi on 2020-08-19

Read Blog

3 Top ABM Trends & Takeaways Digital Marketers Need to Know Now

Blog post By Paula Chiocchi on 2020-08-12

Read Blog

Digital Marketing Reset: 3 Conversation Starters for a Cookie-Less Future

Blog post By Paula Chiocchi on 2020-08-05

Read Blog

4 Ways to Target and Reach the Right Executives Wherever They Might Be

Blog post By Paula Chiocchi on 2020-07-29

Read Blog

Forging a New Path: How to Align with Today’s B2B Buyer Journey

Blog post By Paula Chiocchi on 2020-07-22

Read Blog

SOHO Strategy: How Well Are You Targeting the High-Value SOHO Market?

Blog post By Paula Chiocchi on 2020-07-15

Read Blog

Bridging the Sales & Marketing Divide: 3 Reasons It Should Be a Top Priority

Blog post By Paula Chiocchi on 2020-07-08

Read Blog

3 Ways to Break Down Data Siloes and Create More Personalized Emails

Blog post By Paula Chiocchi on 2020-07-01

Read Blog

Stop, Look, and Listen: 5 Steps for B2B Marketing During a Crisis

Blog post By Paula Chiocchi on 0202-06-24

Read Blog

Get Ready to Pivot: 4 Tips for Sharp Marketing in Tough Times

Blog post By Paula Chiocchi on 0202-06-17

Read Blog

Words of Marketing Wisdom & Lessons Learned from My 20+ Years as a Business Owner

Blog post By Paula Chiocchi on 2020-06-10

Read Blog

Use These 5 Lead Strategies To Turn Prospects into Paying Customers

Blog post By Paula Chiocchi on 2020-06-03

Read Blog

How’s Your Email Marketing EQ? 5 Tips for Hitting the Right Mark with Your Email Strategy

Blog post By Paula Chiocchi on 2020-05-27

Read Blog

5 Moves B2B Email Marketers Need to Make Now to Repair Decaying Data

Blog post By Paula Chiocchi on 2020-05-20

Read Blog

News Flash: Data Is Still the Biggest Marketing Challenge:

Blog post By Paula Chiocchi on 2020-05-13

Read Blog

Content with a Purpose: 3 Ways to Create for Buyers in the B2B Marketing Funnel

Blog post By Paula Chiocchi on 2020-04-22

Read Blog

Your Email List Just Got Way More Important: 4 Steps to Clean It Up Fast

Blog post By Paula Chiocchi on 2020-04-29

Read Blog

Tell Me A Story: How to Boost Your B2B Storytelling

Blog post By Paula Chiocchi on 2020-04-22

Read Blog

5 Rules of B2B Engagement During Challenging Times

Blog post By Paula Chiocchi on 2020-04-15

Read Blog

Don’t Be Tone Deaf: 7 Email Marketing Tips for Challenging Times

Blog post By Paula Chiocchi on 2020-04-08

Read Blog

5 Tips for Using Influencers to Bolster Your B2B Marketing Campaigns

Blog post By Paula Chiocchi on 2020-04-01

Read Blog

Back to Basics: Use These 5 Essential Elements to Power Your B2B Email Campaigns

Blog post By Paula Chiocchi on 2020-03-25

Read Blog

Differentiation Is So Yesterday: 5 Modern Ways to Make Your Messages Stand Out with Today’s Buyers

Blog post By Paula Chiocchi on 2020-03-19

Read Blog

Programmatic Performance Metrics Got You Down? Use Data These Three Ways to Zero in on High-Value Targets

Blog post By Paula Chiocchi on 2020-03-11

Read Blog

5 Content Types That Move Prospects through the Sales Funnel via Email

Blog post By Paula Chiocchi on 2020-03-04

Read Blog

Small But Mighty: 4 Tips for Simplifying SMB Prospecting

Blog post By Paula Chiocchi on 2020-02-26

Read Blog

The Good, the Bad and the Ugly: Dirty Databases and Email Marketing

Blog post By Paula Chiocchi on 2020-02-21

Read Blog

Still The One: 5 Big Reasons Marketers Love Email

Blog post By Paula Chiocchi on 2020-02-12

Read Blog

Drive Business Outcomes with These 4 B2B Content Marketing Strategies

Blog post By Paula Chiocchi on 2020-02-05

Read Blog

5 Essential Ways to Elevate Email Campaign Success in 2020

Blog post By Paula Chiocchi on 2020-01-29

Read Blog

A Living FileTM Approach: 3 Tips for More Successful Email Marketing Campaigns

Blog post By Paula Chiocchi on 2020-01-22

Read Blog

Email Marketing Is Evolving: 4 Keys to Success in 2020

Blog post By Paula Chiocchi on 2020-01-15

Read Blog

Reset Your Lead Gen ROI: 5 New Year’s Resolutions for Email Marketers

Blog post By Paula Chiocchi on 2020-01-08

Read Blog

Digital Marketing Trend: Cookies Crumbling as IP Address Lookup Advances

Blog post By Paula Chiocchi on 2019-12-18

Read Blog

2020 Vision: 5 Email Marketing Trends Heading into the Next Decade

Blog post By Paula Chiocchi on 2019-12-11

Read Blog

Four Trends Powering ABM to the Next Level

Blog post By Paula Chiocchi on 2019-12-06

Read Blog

Email Marketing Strategy: 5 Reasons to Think Long Term When Measuring Email Campaign Success

Blog post By Paula Chiocchi on 2019-11-20

Read Blog

6 Email Marketing Strategies Startups Can Use to Drive Revenue

Blog post By Paula Chiocchi on 2019-11-13

Read Blog

10 Ways to Level Up Your Email Acquisition Marketing Campaigns & Increase Sales OMI Launches Complimentary, Educational Video Series

Blog post By Paula Chiocchi on 2019-11-06

Read Blog

Intent Monitoring: Getting More Out of Data to Reach the Right Prospects at the Right Time

Blog post By Paula Chiocchi on 2019-10-30

Read Blog

6 Powerful Marketing Performance Stats to Simplify Your 2020 Planning

Blog post By Paula Chiocchi on 2019-10-23

Read Blog

3 Simple Actions Marketers Can Take to Put the Customer First

Blog post By Paula Chiocchi on 2019-10-16

Read Blog

6 Ways to Use Micro-Targeting to Reach High-Value Sales Prospects

Blog post By Paula Chiocchi on 2019-10-09

Read Blog

The Data Quality Trap and Its Impact on Marketing Spend

Blog post By Paula Chiocchi on 2019-10-02

Read Blog

Turning Email Data into Dollars: 3 Podcast Takeaways

Blog post By Paula Chiocchi on 2019-09-26

Read Blog

Got SMBs? 5 Proven Tips for Reaching SMB Prospects

Blog post By Paula Chiocchi on 2019-09-18

Read Blog

4 Marketing Tips for Accelerating the B2B Buying Journey

Blog post By Paula Chiocchi on 2019-09-11

Read Blog

How to Use Audience Mirroring to Drive Customer Growth

Blog post By Paula Chiocchi on 2019-09-04

Read Blog

5 Ways to Give B2B Buyers What They Want

Blog post By Paula Chiocchi on 2019-08-28

Read Blog

6 Ways to Rev Up Your Revenue Pipeline with Email Acquisition Campaigns

Blog post By Paula Chiocchi on 2019-08-21

Read Blog

How to Balance Human and Digital Touch Points: 6 Tips for Email Marketers

Blog post By Paula Chiocchi on 2019-08-14

Read Blog

Oops You Did It Again: Three Common Email Mistakes (and How to Fix Them)

Blog post By Paula Chiocchi on 2019-08-08

Read Blog

Now Hear This! 6 Tips for Grabbing Your Audience’s Attention via Email

Blog post By Paula Chiocchi on 2019-07-31

Read Blog

This is Only a Test: 4 New A/B Testing Ideas to Improve Email Campaign Results

Blog post By Paula Chiocchi on 2019-07-24

Read Blog

6 Tips for Communicating Brand Values via Email

Blog post By Paula Chiocchi on 2019-07-17

Read Blog

4 Ways to Ensure Your B2B Content Is Engaging

Blog post By Paula Chiocchi on 2019-07-10

Read Blog

7 Essential Tips for Growing Your Business with Acquired Email Data

Blog post By Paula Chiocchi on 2019-07-03

Read Blog

B2B vs. B2C Marketing: Are There More Similarities or Differences?

Blog post By Paula Chiocchi on 2019-06-26

Read Blog

5 First Steps for Email Personalization

Blog post By Paula Chiocchi on 2019-06-19

Read Blog

Reflect on This: 5 Steps to Audience Mirroring Success with Email Marketing

Blog post By Paula Chiocchi on 2019-06-12

Read Blog

Summer’s Here: 4 Sun-sational Email Campaign Ideas

Blog post By Paula Chiocchi on 2019-06-05

Read Blog

6 Essential Email Marketing Do’s and Don’ts for Improving Campaign Performance

Blog post By Paula Chiocchi on 2019-05-29

Read Blog

Be Email Inclusive: 5 Tips for Designing Your Campaigns for Maximum Accessibility

Blog post By Paula Chiocchi on 2019-05-22

Read Blog

Omni-Channel Still Matters: 5 Fresh Tips for Marketers

Blog post By Paula Chiocchi on 2019-05-15

Read Blog

5 Ways to Use Email to Increase Customer Lifetime Value

Blog post By Paula Chiocchi on 2019-05-08

Read Blog

New Trends & Tech That Boost Email-Based Customer Acquisition

Blog post By Paula Chiocchi on 2019-05-01

Read Blog

5 Ways to Use Psychology to Elevate Email Campaign Results

Blog post By Paula Chiocchi on 2019-04-24

Read Blog

Beyond Just ‘Thank You’: 6 Welcome Email Strategies to Engage Your New Subscribers

Blog post By Paula Chiocchi on 2019-04-18

Read Blog

5 Simple Ways to Level Up Email Engagement

Blog post By Paula Chiocchi on 2019-04-10

Read Blog

Webinars That Drive Leads: 6 Tips for Marketers

Blog post By Paula Chiocchi on 2019-04-03

Read Blog

6 Key B2B Marketing Trends Driving New Customers and Revenue

Blog post By Paula Chiocchi on 2019-03-27

Read Blog

5 Ways to Use Email to Ensure a Successful Business Event

Blog post By Paula Chiocchi on 2019-03-20

Read Blog

Millennials Hold the Power Today: 4 Ways to Win Their Business

Blog post By Paula Chiocchi on 2019-03-13

Read Blog

B2B Growth Hack: Outpace Your Competitors with These 5 Essential Data Strategies

Blog post By Paula Chiocchi on 2019-03-06

Read Blog

5 Must-Have Triggers for Sending Automated Email to Your Prospects

Blog post By Paula Chiocchi on 2019-02-27

Read Blog

4 Essential Data Strategies That Lead to Business Growth

Blog post By Paula Chiocchi on 2019-02-20

Read Blog

Social Media Backlash? 6 Reasons Email Remains Popular with Marketers and Users

Blog post By Paula Chiocchi on 2019-02-13

Read Blog

Email: 4 Ways to Use It to Link Customer Acquisition and Retention

Blog post By Paula Chiocchi on 2019-02-06

Read Blog

The Future Is Now: How AI Is Powering Hyper-Personalized Email Marketing

Blog post By Paula Chiocchi on 2019-01-30

Read Blog

4 Ways to Earn Gen Z’s Attention, Trust and Loyalty with Email

Blog post By Paula Chiocchi on 2019-01-23

Read Blog

Getting Real with AI: How to Combine It with Email Marketing to Supercharge Your Lead Gen Efforts Now

Blog post By Paula Chiocchi on 2019-01-16

Read Blog

Leveraging Customer Acquisition Data to Power 2019 Growth: 4 Myths Busted

Blog post By Paula Chiocchi on 2019-01-09

Read Blog

Make It Your Year: 6 Tips for Advancing Your Marketing Career in 2019

Blog post By Paula Chiocchi on 2019-01-02

Read Blog

Where is Email Marketing Headed in 2019? Top 5 Trends That Will Have an Impact

Blog post By Paula Chiocchi on 2018-12-19

Read Blog

Your 2019 MarTech Stack: Three Strategies for Success

Blog post By Paula Chiocchi on 2018-12-12

Read Blog

Looking for Customer Acquisition Data? Know the 6 Cs of Data Quality

Blog post By Paula Chiocchi on 2018-12-05

Read Blog

How to Prioritize Your 2019 MarTech Spend: How Email Factors In

Blog post By Paula Chiocchi on 2018-11-28

Read Blog

The Complex B2B Sales Journey: How to Simplify It with Email Marketing

Blog post By Paula Chiocchi on 2018-11-22

Read Blog

Email: 6 Ways to Use It to Link Customer Acquisition and Retention

Blog post By Paula Chiocchi on 2018-11-14

Read Blog

Marketer’s Crystal Ball: The Top B2B Challenges Ahead & How to Overcome Them

Blog post By Paula Chiocchi on 2018-11-07

Read Blog

Thinking Small: 9 Steps to Effectively Reach & Engage SMB Customers

Blog post By Paula Chiocchi on 2018-10-31

Read Blog

Always Be Automating: Why & How to Get Email Automation Right

Blog post By Paula Chiocchi on 2018-10-24

Read Blog

The Struggle Is Real: Why B2B Marketers Can’t Get Data Quality Right And What They Can Do About It

Blog post By Paula Chiocchi on 2018-10-17

Read Blog

Two Simple Email Marketing Strategies to Elevate Your End-of-Year Business Success

Blog post By Paula Chiocchi on 2018-10-10

Read Blog

8 Email Deliverability Strategies for Driving Higher Q4 Sales

Blog post By Paula Chiocchi on 2018-10-03

Read Blog

4 Simple Ways to Segment Emails and Win More Customers

Blog post By Paula Chiocchi on 2018-09-26

Read Blog

6 Ways to Crush Your Fall & Winter Holiday Email Campaigns

Blog post By Paula Chiocchi on 2018-09-19

Read Blog

5 Simple Ways to Create Email Content That Converts

Blog post By Paula Chiocchi on 2018-09-12

Read Blog

How to Zero In on the Right Prospects & Win More Customers with Email

Blog post By Paula Chiocchi on 2018-09-06

Read Blog

My 4 Top Tips for Reaching the C-Suite with Email Campaigns

Blog post By Paula Chiocchi on 2018-08-29

Read Blog

Testing 1-2-3: Simplify Your Email A/B Testing with These 4 Strategies

Blog post By Paula Chiocchi on 2018-08-22

Read Blog

The State of Email Marketing: 3 Top Trends to Know Now

Blog post By Paula Chiocchi on 2018-08-15

Read Blog

Re-Sending Email: the Pros, the Cons & 8 Suggestions for Striking a Balance

Blog post By Paula Chiocchi on 2018-08-08

Read Blog

3 Simple Ways Marketers Can Impact Revenue

Blog post By Paula Chiocchi on 2018-08-01

Read Blog

6 Ways to Harness Data to Supercharge Your Email Campaigns

Blog post By Paula Chiocchi on 2018-07-25

Read Blog

Rate Your 2018 B2B Marketing Performance: 6 Ways to Benchmark Your Year

Blog post By Paula Chiocchi on 2018-07-18

Read Blog

7 Ways to Use Email to Ignite Interest from Your App Users

Blog post By Paula Chiocchi on 2018-07-11

Read Blog

What Today’s B2B Buyers Want: 5 Ways to Convert Them into Customers

Blog post By Paula Chiocchi on 2018-06-27

Read Blog

4 Ways to Successfully Market and Sell to SMBs

Blog post By Paula Chiocchi on 2018-06-20

Read Blog

2018 SiriusDecisions Summit: 5 Takeaways for Customer Acquisition

Blog post By Paula Chiocchi on 2018-06-13

Read Blog

5 Indisputable Email Truths for Data-Driven Marketers

Blog post By Paula Chiocchi on 2018-06-06

Read Blog

10 Tips for Warming Up an IP Address for Greater Email Campaign Success

Blog post By Paula Chiocchi on 2018-05-30

Read Blog

Five Mid-Year Email Marketing Trends to Watch Now

Blog post By Paula Chiocchi on 2018-05-23

Read Blog

6 Ways to Make Your Summer Email Campaigns Shine

Blog post By Paula Chiocchi on 2018-05-16

Read Blog

You’re Welcome – 8 Tips for Creating Effective Welcome Emails

Blog post By Paula Chiocchi on 2018-05-09

Read Blog

How Email Nurtures the Customer Journey to Maximize LTV

Blog post By Paula Chiocchi on 2018-05-02

Read Blog

5 Spring Cleaning Tips for Your Email Marketing Database

Blog post By Paula Chiocchi on 2018-04-25

Read Blog

5 Steps for Successfully Targeting Top-Level Executives

Blog post By Paula Chiocchi on 2018-04-18

Read Blog

6 Ways Marketers Can Unlock Data to Drive Revenue

Blog post By Paula Chiocchi on 2018-04-11

Read Blog

High Level Wisdom: Five Career Advancement Tips for Millennial Women

Blog post By Paula Chiocchi on 2018-04-04

Read Blog

6 Fast Tips for Increasing Email Campaign Success

Blog post By Paula Chiocchi on 2018-03-28

Read Blog

Driving Prospect Engagement: 5 Habits of Successful Email Marketers

Blog post By Paula Chiocchi on 2018-03-21

Read Blog

5 Common B2B Email Mistakes – and How to Fix Them

Blog post By Paula Chiocchi on 2018-03-14

Read Blog

7 Ways to Win When It Comes to B2B Purchase Decisions

Blog post By Paula Chiocchi on 2018-03-07

Read Blog

4 Ways Today’s Top Marketers Use Data to Fuel Email Acquisition Campaigns

Blog post By Paula Chiocchi on 2018-02-28

Read Blog

6 Ways Email Can Support Account-Based Marketing

Blog post By Paula Chiocchi on 2018-02-21

Read Blog

5 Ways Blockchain Stands to Impact Marketing in the Years Ahead

Blog post By Paula Chiocchi on 2018-02-14

Read Blog

Using Customer Lifetime Value to Optimize Marketing Impact

Blog post By Paula Chiocchi on 2018-02-07

Read Blog

6 Creative Email Campaign Ideas Your Audience Will Love

Blog post By Paula Chiocchi on 0000-00-00

Read Blog

How to Use Programmatic Technology to Boost Email Campaign Performance

Blog post By Paula Chiocchi on 2018-01-24

Read Blog

How SMBs Can Use Marketing Automation to Nurture Leads and Generate More Revenue in 2018

Blog post By Paula Chiocchi on 2018-01-17

Read Blog

7 Essential Tips for Growing Your Business with Acquired Email Data

Blog post By Paula Chiocchi on 2018-01-10

Read Blog

Top of Mind for Email Marketers: 5 Most Popular Blog Posts of 2017

Blog post By Paula Chiocchi on 2018-01-03

Read Blog

How to Combine Email with Other Marketing Channels to Optimize Engagement and Success

Blog post By Paula Chiocchi on 2017-12-20

Read Blog

10 Essential Email Stats: How to Use Them to Reignite Campaign Success in 2018

Blog post By Paula Chiocchi on 2017-12-13

Read Blog

Think Like a Data Scientist: Three Types of Analytics to Boost Marketing Success

Blog post By Paula Chiocchi on 2017-12-06

Read Blog

Eyes on the Marketing Prize: It’s all About Generating Revenue

Blog post By Paula Chiocchi on 2017-11-29

Read Blog

Why Marketers Are Counting Their Email Blessings

Blog post By Paula Chiocchi on 2017-11-22

Read Blog

Strategic Audience Building: How It Fuels Content Marketing Success

Blog post By Paula Chiocchi on 2017-11-15

Read Blog

Know Your SMB Targets: 4 Top Trends & Takeaways for Marketers

Blog post By Paula Chiocchi on 2017-11-08

Read Blog

Email Subject Lines That Drive Business During the Holiday Season

Blog post By Paula Chiocchi on 2017-11-01

Read Blog

Email Marketing: Don’t Underestimate Today’s Most Powerful Call to Action

Blog post By Paula Chiocchi on 2017-10-25

Read Blog

Acquisition Email Data Myths Debunked: Why You Can Send Unsolicited Email

Blog post By Paula Chiocchi on 2017-10-18

Read Blog

Best Marketing Engagement Channel? Your Customers Still Prefer Email

Blog post By Paula Chiocchi on 2017-10-11

Read Blog

5 Things Marketers Need to Know about Reaching Millennials and Generations X, Y and Z

Blog post By Paula Chiocchi on 2017-10-04

Read Blog

Real World Examples (and Takeaways) of Customer Acquisition Campaigns That Worked

Blog post By Paula Chiocchi on 2017-09-27

Read Blog

Email Marketing 101: Top Terms Rookie Marketers Need to Know

Blog post By Paula Chiocchi on 2017-09-20

Read Blog

Bridging the Divide: 5 Tips for Aligning Marketing and Sales

Blog post By Paula Chiocchi on 2017-09-13

Read Blog

Sales Lagging? Don’t Wait to Follow-Up on Leads

Blog post By Paula Chiocchi on 2017-09-06

Read Blog

Will AI Replace A/B for Email Campaign Performance Testing?

Blog post By Paula Chiocchi on 2017-08-30

Read Blog

4 Ways to Nurture the Customer Journey with Content

Blog post By Paula Chiocchi on 2017-08-23

Read Blog

Lead Nurturing: How Do Your Email Outreach & Engagement Practices Stack Up?

Blog post By Paula Chiocchi on 2017-08-16

Read Blog

Overcoming the Three Biggest B2B Email Marketing Challenges

Blog post By Paula Chiocchi on 2017-08-09

Read Blog

Gaming the System: 6 Ways to Increase Email Engagement through Gamification

Blog post By Paula Chiocchi on 2017-08-02

Read Blog

New Studies Show Email Remains Top Dog in B2B Marketing

Blog post By Paula Chiocchi on 2017-07-05

Read Blog

5 Ways to Use Emojis to Improve Your Email Campaign Results 

Blog post By Paula Chiocchi on 2017-07-19

Read Blog

Ensuring Successful B2B Email Delivery: Why Your Email Reputation Matters

Blog post By Paula Chiocchi on 2017-07-12

Read Blog

Moving Customer Targets: Battling Constant Churn with Up-to-Date, Licensed Email Data

Blog post By Paula Chiocchi on 2017-07-05

Read Blog

Three Things Email Marketers Need to Know About Chatbots

Blog post By Paula Chiocchi on 2017-06-28

Read Blog

Making Email Pay? What Google Payments Means to B2B Email Marketers

Blog post By Paula Chiocchi on 2017-06-22

Read Blog

My Best Advice for Acquiring More B2B Customers

Blog post By Paula Chiocchi on 2017-06-14

Read Blog

The Future of Email: Optimizing B2B Campaigns Through Artificial Intelligence

Blog post By Paula Chiocchi on 2017-06-05

Read Blog

No Respect for Email Marketing?

Blog post By Paula Chiocchi on 2017-05-24

Read Blog

Ringing Your Bell: Why ‘Click to Call’ Should Matter to B2B Email Marketers

Blog post By Paula Chiocchi on 2017-05-17

Read Blog

Here They Come: 7 Gen Z Email Marketing Tips

Blog post By Paula Chiocchi on 2017-05-10

Read Blog

This Time It’s Personal: 7 Email Personalization Tips

Blog post By Paula Chiocchi on 2017-05-03

Read Blog

B2B Email List Growth for Optimum Campaign Performance

Blog post By Paula Chiocchi on 2017-04-26

Read Blog

My High Level Wisdom about Working with Millennials

Blog post By Paula Chiocchi on 2017-04-19

Read Blog

Avoid Email Marketing Landmines: How & When to Tie Campaigns to Political Views, Current Events or Social Causes

Blog post By Paula Chiocchi on 2017-04-13

Read Blog

Don’t Let It Happen to You: Lessons Learned From Bad B2B Email Data

Blog post By Paula Chiocchi on 2017-04-05

Read Blog

Two Simple Steps to Win More Customers with B2B Email Marketing

Blog post By Paula Chiocchi on 2017-03-29

Read Blog

Email Marketing Playbook: 10 Ways to Stay Out of the Spam Folder

Blog post By Paula Chiocchi on 2017-03-22

Read Blog

CMO 100 Events: Where Heavy-Hitter Marketers Meet Up

Blog post By Paula Chiocchi on 2017-03-15

Read Blog

B2B Marketers Bank on Email for Lead Gen and ROI

Blog post By Paula Chiocchi on 2017-03-08

Read Blog

The Role of Email in a Strong B2B Content Marketing Strategy

Blog post By Paula Chiocchi on 2017-03-01

Read Blog

Sight, Sound or Feel: Using Sensory Words to Increase Audience Engagement

Blog post By Paula Chiocchi on 2017-02-22

Read Blog

Using the Power of Persuasion to Generate Email Action

Blog post By Paula Chiocchi on 2017-02-15

Read Blog

Show the Love: 8 Ways to Personalize B2B Email Campaigns

Blog post By Paula Chiocchi on 2017-02-09

Read Blog

Increasing Audience Engagement through Interactive Emails

Blog post By Paula Chiocchi on 2017-02-01

Read Blog

6 Steps to Effective Account-Based Email Marketing

Blog post By Paula Chiocchi on 2017-01-25

Read Blog

2017 Is The Year of Video: 5 Tips for Email Marketers

Blog post By Paula Chiocchi on 2017-01-18

Read Blog

Six Email Retargeting Ideas for 2017

Blog post By Paula Chiocchi on 2017-01-11

Read Blog

5 B2B Email Steps for Finding More Customers in the New Year

Blog post By Paula Chiocchi on 2017-01-04

Read Blog

The Big Reveal: What Mattered Most to Email Marketers in 2016

Blog post By Paula Chiocchi on 2016-12-28

Read Blog

5 Reasons Why Email is the Solution to Your Blocked Advertisements

Blog post By Paula Chiocchi on 2016-12-22

Read Blog

Don’t Settle for a Hit or Miss Strategy: 8 Tips for Ensuring Email Campaign Delivery

Blog post By Paula Chiocchi on 2016-12-14

Read Blog

5 Mobile Marketing Must Knows

Blog post By Xverify on 2016-12-15

Read Blog

5 Steps for Turning Email Prospects into Paying Customers

Blog post By Paula Chiocchi on 2016-12-07

Read Blog

2017 Email Campaign Success: 4 Things B2B Marketers Need to Know Now

Blog post By Paula Chiocchi on 2016-11-30

Read Blog

Giving Thanks for Email: 6 New Survey Implications for B2B Marketers

Blog post By Paula Chiocchi on 2016-11-16

Read Blog

This Just In: 8 Tips for Delivering Winning B2B E-Newsletters

Blog post By Paula Chiocchi on 2016-11-09

Read Blog

10 Tips for Successfully Concluding Your Business Emails

Blog post By Paula Chiocchi on 2016-11-02

Read Blog

Can We Get Personal? 5 Tips for Personalizing Emails

Blog post By Paula Chiocchi on 2016-10-26

Read Blog

Email Subject Lines: 6 Quick Tips for the Best Results

Blog post By Paula Chiocchi on 2016-10-19

Read Blog

Email on the Go: 10 Tips for Mobile-Friendly Email Design

Blog post By Paula Chiocchi on 0000-00-00

Read Blog

5 Steps to Ensuring Email Delivery Over the Coming Holidays

Blog post By Paula Chiocchi on 2016-10-05

Read Blog

Emailing Millennials: 7 Things B2B Marketers Need to Know

Blog post By Paula Chiocchi on 2016-09-28

Read Blog

Get Creative: 12 Days of Email Campaign Ideas for the Coming Holidays

Blog post By Paula Chiocchi on 2016-09-21

Read Blog

Customer Acquisition vs. Customer Engagement: Know Your Email Campaign Type Before Testing

Blog post By Paula Chiocchi on 2016-09-14

Read Blog

Customer Acquisition vs. Customer Engagement: Know Your Email Campaign Type Before Testing

Blog post By Paula Chiocchi on 2016-09-14

Read Blog

Low Email Campaign Response? Here’s What to Do

Blog post By Paula Chiocchi on 2016-09-07

Read Blog

How to Advance the Sales Cycle with Effective Email Campaign Follow Up

Blog post By Paula Chiocchi on 2016-08-31

Read Blog

Newsflash: More Than 40 Million Validated B2B Email Records Now Available for Licensing from OMI

Blog post By Paula Chiocchi on 2016-08-24

Read Blog

7 Ways Email Marketers Can Land a Job Promotion

Blog post By Paula Chiocchi on 2016-08-17

Read Blog

7 Ways Email Marketers Can Land a Job Promotion

Blog post By Paula Chiocchi on 2016-08-17

Read Blog

6 Simple Keys to B2B Email Segmentation Success

Blog post By Paula Chiocchi on 2016-08-10

Read Blog

5 Essential Email Tactics for Your B2B Marketing Playbook

Blog post By Paula Chiocchi on 2016-08-03

Read Blog

5 Triggered Emails that Deliver Better Results for B2B Marketers

Blog post By Paula Chiocchi on 2016-07-27

Read Blog

Email and Social Media: Can’t They Just Get Along?

Blog post By Paula Chiocchi on 2016-07-20

Read Blog

3 Ways to Drive Customer Acquisition in the Second Half of 2016

Blog post By Paula Chiocchi on 2016-07-13

Read Blog

How to Use Data to Propel Your Growth in the Second Half of 2016

Blog post By Paula Chiocchi on 2016-07-06

Read Blog

The Art of the Email Resend: 6 Things B2B Email Marketers Need to Know

Blog post By Paula Chiocchi on 2016-06-29

Read Blog

5 Best Practices for Successful B2B Email Newsletters

Blog post By Paula Chiocchi on 2016-06-22

Read Blog

5 Steps to Better B2B Email Marketing Data

Blog post By Paula Chiocchi on 2016-06-16

Read Blog

The Subject of Subject Lines: 7 Tips for Email Marketers

Blog post By Paula Chiocchi on 2016-06-08

Read Blog

Email: the Engine Powering the Four Phases of the Customer Lifecycle

Blog post By Paula Chiocchi on 2016-06-01

Read Blog

5 Simple Steps to Better Email Engagement

Blog post By Paula Chiocchi on 2016-05-25

Read Blog

Email Is King When It Comes to Multi-Channel B2B Marketing

Blog post By Paula Chiocchi on 2016-05-18

Read Blog

6 Reasons Why Email Remains at the Center of the B2B Marketing Galaxy

Blog post By Paula Chiocchi on 2016-05-11

Read Blog

Four (More) Ways to Ensure Email Deliverability Like a Pro

Blog post By Paula Chiocchi on 2016-05-04

Read Blog

What’s in Your Database? The Top Data Quality Issues B2B Marketers Face

Blog post By Paula Chiocchi on 2016-04-27

Read Blog

Are YOU Your Company’s Chief Data Officer? Four Data Tips for Marketers

Blog post By Paula Chiocchi on 2016-04-20

Read Blog

Building a Successful Email Marketing Database: Three Top Takeaways

Blog post By Paula Chiocchi on 2016-04-13

Read Blog

4 Things Email Marketers Need to Know About Targeting SMBs

Blog post By Paula Chiocchi on 2016-04-06

Read Blog

March Madness: Which Email Marketing Strategies Make for a Winning Bracket?

Blog post By Paula Chiocchi on 2016-03-30

Read Blog

5 Ways to Use Email for Better Customer On-Boarding

Blog post By Paula Chiocchi on 2016-03-23

Read Blog

140 Reasons Email Marketing Is Not Dead

Blog post By Paula Chiocchi on 2016-03-16

Read Blog

Getting with the Program(matic): The Future of Automated Email Campaigns

Blog post By Paula Chiocchi on 2016-03-09

Read Blog

7 Lessons Learned at Marketing Sherpa Summit ‘16

Blog post By Paula Chiocchi on 2016-03-02

Read Blog

Email Reigns Supreme on the Smartphone: 4 Takeaways for B2B Marketers

Blog post By Paula Chiocchi on 2016-02-24

Read Blog

Increase B2B Marketing Success by Getting to Know Your Customer Personas

Blog post By Paula Chiocchi on 2016-02-17

Read Blog

Three Reasons to Fall in Love with Video for B2B Email Marketing

Blog post By Paula Chiocchi on 2016-02-10

Read Blog

Know Your Three Primary Customer Types to Better Aim B2B Marketing Messages

Blog post By Paula Chiocchi on 2016-02-03

Read Blog

How Do You Rate? 6 Metrics That Matter Most to Email Marketers

Blog post By Paula Chiocchi on 2016-01-27

Read Blog

Email Marketing: Still New Territory for Many B2B Executives

Blog post By Paula Chiocchi on 2016-01-20

Read Blog

Bank on Email, Mobile to Power B2B Customer Acquisition in 2016

Blog post By Paula Chiocchi on 2016-01-13

Read Blog

Five Meaningful Marketing Trends to Look for in 2016

Blog post By Paula Chiocchi on 2016-01-06

Read Blog

Happy Holidays!

Blog post By Paula Chiocchi on 2015-12-23

Read Blog

Six Best Practices for Protecting Your Email Data in the Cloud

Blog post By Paula Chiocchi on 2015-12-16

Read Blog

Three Ways to More Effectively Reach Your B2B Prospects in 2016

Blog post By Paula Chiocchi on 2015-12-09

Read Blog

Hit the Ground Running in 2016: 3 Steps to Leveraging Email Data to Optimize Customer Acquisition

Blog post By Paula Chiocchi on 2015-12-02

Read Blog

6 Reasons Why Email Marketing (Still) Reigns Supreme

Blog post By Paula Chiocchi on 2015-11-23

Read Blog

Marketers: Use the Force with These 4 Email Automation Technologies

Blog post By Paula Chiocchi on 2015-11-18

Read Blog

SMB Marketing Moves from Cost Center to Revenue Generator

Blog post By Paula Chiocchi on 2015-11-11

Read Blog

Email Subject Line Advice for the Approaching Holidays

Blog post By Paula Chiocchi on 2015-11-04

Read Blog

6 Proven Ways to Increase Email Effectiveness Over the Holiday Season

Blog post By Paula Chiocchi on 2015-10-28

Read Blog

Getting Started with Email Marketing Part 2: How to Best Use Customer Acquisition Data

Blog post By Paula Chiocchi on 2015-10-21

Read Blog

Getting Started with Email Marketing: Preparing Your Email Address Data

Blog post By Paula Chiocchi on 2015-10-14

Read Blog

The ABCs of A/B Testing: Three Email Elements to Test

Blog post By Paula Chiocchi on 2015-10-07

Read Blog

Email Campaigns Not Performing? Six Remediation Tips from Change3 Enterprises

Blog post By Paula Chiocchi on 2015-09-30

Read Blog

3 Simple Ways SMBs Can Avoid the Email Marketing Risks of Poor Data Quality

Blog post By Paula Chiocchi on 2015-09-23

Read Blog

6 Top Email Marketing Lessons Learned From Billions of Email Tests

Blog post By Paula Chiocchi on 2015-09-16

Read Blog

5 B2B Email Marketing Lessons Learned from Top CMOs

Blog post By Paula Chiocchi on 2015-09-09

Read Blog

7 Proven Tips for Email Marketing Engagement from the Pros at Act-On Software

Blog post By Paula Chiocchi on 2015-09-02

Read Blog

Is Email Marketing Dead? 5 Things You Need to Know

Blog post By Paula Chiocchi on 2015-08-26

Read Blog

10 Ways to Warm Up Your IP Address for More Effective B2B Email Marketing

Blog post By Paula Chiocchi on 2015-08-19

Read Blog

Ready to Get Nerdy? 4 Ways to Embrace the Science of Email Testing

Blog post By Paula Chiocchi on 2015-08-12

Read Blog

Email Deliverability: 12 Quick Tips for Emails That Get There No Matter What

Blog post By Paula Chiocchi on 2015-08-05

Read Blog

Beginner’s Guide to the 5 Essential Stages of Email Marketing

Blog post By Paula Chiocchi on 2015-07-29

Read Blog

Pushing the Email Envelope: 5 Advanced Techniques to Add to Your Repertoire

Blog post By Paula Chiocchi on 2015-07-22

Read Blog

4 Reasons Email Marketing Matters More than Ever to Your Small Business

Blog post By Paula Chiocchi on 2015-07-15

Read Blog

5 Small Business Tips for Integrating Social Media into Email Marketing Campaigns

Blog post By Paula Chiocchi on 2015-07-08

Read Blog

Subject: My Top Tips for Effective Email Subject Lines

Blog post By Paula Chiocchi on 2015-07-01

Read Blog

Five Email Essentials Every Marketer Must Know

Blog post By Paula Chiocchi on 2015-06-24

Read Blog

4 Ways Context Impacts Today’s B2B Email Marketers

Blog post By Paula Chiocchi on 2015-06-17

Read Blog

Targeting SMBs: Five Proven Tips for B2B Marketers

Blog post By Paula Chiocchi on 2015-06-10

Read Blog

5 Automated Emails Every B2B Marketer Must Master

Blog post By Paula Chiocchi on 2015-06-03

Read Blog

5 Questions Every Small Business Should Answer Before Diving into Email Marketing

Blog post By Paula Chiocchi on 2015-05-27

Read Blog

Five Small Business Secrets to Creating Customer Lifetime Value

Blog post By Paula Chiocchi on 2015-05-20

Read Blog

My Top 10 Tips for Crafting Better B2B Emails

Blog post By Paula Chiocchi on 2015-05-15

Read Blog

Custom Audience Targeting: 5 Implications for Email Marketers

Blog post By Paula Chiocchi on 2015-05-06

Read Blog

Five Essential Steps for Handling Customer Data Responsibly

Blog post By Paula Chiocchi on 2015-04-29

Read Blog

State of Email Marketing Report: 6 Top Takeaways

Blog post By Paula Chiocchi on 2015-04-22

Read Blog

5 Reasons Why Email Marketing is Recession Proof

Blog post By Paula Chiocchi on 2015-04-15

Read Blog

5 Trends Small Business Marketers Should Jump on in the Thriving Economy

Blog post By Paula Chiocchi on 2015-04-08

Read Blog

Lead Nurturing: Mapping Email Content to the 5 Stages of the Customer Buying Cycle

Blog post By Paula Chiocchi on 2015-04-01

Read Blog

My Top Three Tips for Small Business Email Marketers

Blog post By Paula Chiocchi on 2015-03-31

Read Blog

5 Things Email Marketers Must Do Now to Incorporate Mobile

Blog post By Paula Chiocchi on 2015-03-19

Read Blog

Intent Monitoring: 5 Things Marketers Need to Know

Blog post By Paula Chiocchi on 2015-03-09

Read Blog

3 Ways the Sales Landscape Is Changing and What You Can Do About It

Blog post By Paula Chiocchi on 2015-03-03

Read Blog

Top 10 Takeaways About Email List Growth

Blog post By Paula Chiocchi on 2015-02-25

Read Blog

5 Tips for Reaching Millennials Through Email and Marketing

Blog post By Paula Chiocchi on 2015-02-18

Read Blog

Three Things to Consider When Jumping into Video Marketing

Blog post By Paula Chiocchi on 2015-02-11

Read Blog

Two Simple Ways to Rock Your SMB Email Marketing List

Blog post By Paula Chiocchi on 2015-02-04

Read Blog

Three Things SMBs Need to Know About Email Retargeting

Blog post By Paula Chiocchi on 2015-01-29

Read Blog

5 Adjustments Small Businesses Need to Make in Today’s More Optimistic Economy

Blog post By Paula Chiocchi on 2015-01-14

Read Blog

Three Simple Secrets to B2B Lead Gen Success in 2015

Blog post By Paula Chiocchi on 2015-01-07

Read Blog

Email Newsletters: Why They’re a Top Choice for Marketers in 2015

Blog post By Paula Chiocchi on 2014-12-23

Read Blog

5 Top Marketing Trends to Watch in 2015

Blog post By Paula Chiocchi on 2014-12-17

Read Blog

Got Small Data? How to Build Upon It to Compete More Effectively in 2015

Blog post By Paula Chiocchi on 2014-12-10

Read Blog

How Will You Attract More Customers in 2015? It’s All in the Planning

Blog post By Paula Chiocchi on 2014-12-03

Read Blog

Three Reasons Marketers Should Give Thanks This Year

Blog post By Paula Chiocchi on 2014-12-01

Read Blog

3 Social Media Tips Every Business Can Use

Blog post By Paula Chiocchi on 2014-11-20

Read Blog

5 Ways to Supercharge Your Content Maketing Strategy In 2015

Blog post By Paula Chiocchi on 2016-01-21

Read Blog

Why Data Needs To Be Your Top Business Priority In 2015

Blog post By Paula Chiocchi on 2014-11-12

Read Blog

Small Business Expo: Use Data to Find the Secret to Entrepreneurial Success

Blog post By Paula Chiocchi on 2014-11-04

Read Blog

Why Getting B2B Buyers to Your Website Is More Important Than Ever

Blog post By Paula Chiocchi on 2014-10-30

Read Blog

Download your FREE Ebook

At OMI, we believe good things happen when you share your knowledge. That's why we're proud to educate marketers at every level - in every size and type of organization - about the basics of email marketing and the contact data that powers it.

Five Best Practices for Using Email Marketing to Target SMBs

Get it Now

The Executive's 15-Minute Guide to Building a Successful Email Marketing Database

Get it Now

A 15-Minute Guide to Fortune 2,000 Businesses and Executives

Get it Now

Contact us today

Our team will be happy to answer any of your questions.

Chris Lelles

30 Minute Consultation with Chris Lelles

30 min

A member of our team will demonstrate how our solutions can support!

Select a Date & Time