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Blog post By Paula Chiocchi on 2015-11-18
Geeks around the world are eagerly awaiting the December release of the new Star Wars movie, “The Force Awakens.” In addition to watching their heroes back in action, many look forward to seeing the new robot (or “droid”), BB-8, and the capabilities it brings. (While this robot appeared at first glance to be a fictional character of computer animation, in reality, it usesinnovative balancing technology that surprised many when it made a recent appearance at a convention.)
This new droid got me thinking about the latest advances in email automation technology. After all, just as robots – whether real or fictional – are designed for jobs they can do better or faster than humans, there are several email automation technologies that can empower marketers in a similar way. Here is a quick look at four of them that have the potential to improve and advance your email campaigns in the coming year:
Automation can be used to create better messages, ensure communications are delivered and read on various devices, and fuel an overall successful marketing program. With ever-increasing competition for attention, as well as seemingly constant marketing budget pressures, it’s important for marketers to keep abreast of the latest technologies that not onlylend creativity and appeal to their communications, but also make their jobs easier and more efficient.
If they can accomplish that, The Force will almost certainly be with them in the coming year.
If you want to close out the year on a high note and find more customers fast, consider giving BizFACTZ B2B marketing data a try. BizFACTZ allows you to reach targeted contacts with precision and accuracy. Click here to register on our site and, after placing your order, use the offer code “INTRO” at checkout to receive a 20% discount on your first purchase.
Image credit: Copyright: ppbig / 123RF Stock Photo
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