Healthcare Database

The OMI Physician & Allied Health database covers all facets of the healthcare industry. From doctors, nurses, and specialty physicians to back office staff and more, OMI maintains all types of contacts associated with healthcare.

The file includes executive-titled decision-makers at healthcare providers, physicians in group practices, nurses in various roles, and other points of service. Marketers can integrate direct mail, email, social and programmatic with digital “intent” signals for audience targeting and analytics. OMI also ties in consumer audiences based on intent for health care products and services.

  • Hospitals, Physicians, Dentists, Office Managers, Nurses
  • Full Data Record with Corporate Emails
  • Hospitals, Group Practices, Clinics, Single Practitioners

Database Overview

All healthcare contacts are linked to an email address, with 91% of physicians also associated with a residential address, and 95% showing intent within the medical file.

  • 1M+ Doctors, Dentists, Nurse Practitioners, Allied Healthcare
  • 3.5M+Allied Health Company and Contacts

OMI's Healthcare File Layout

Learn More about the OMI Healthcare Database

Healthcare Physicians by Speciality

Omni-Channel Strategy Case Study


At OMI, we believe good things happen when you share your knowledge. That's why we're proud to educate marketers at every level - in every size and type of organization - about the basics of email marketing and the contact data that powers it.

  • The Executive's 15-Minute Guide to Building a Successful Email Marketing Database

  • A 15-Minute Guide to Fortune 2,000 Businesses and Executives

  • Five Best Practices for Using Email Marketing to Target SMBs