Privacy Policy

Outward Media, Inc. ("OMI," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard information about you when you visit our website at outwardmedia.com, use our services, or interact with us in other ways.

Please read this policy carefully. If you disagree with its terms, please discontinue use of our site and services.

We collect information in the following ways:

Information You Provide Directly: When you fill out forms on our website (such as contact forms, subscription forms, or demo requests), we may collect your name, business email address, company name, phone number, and any other information you choose to provide.

Automatically Collected Information: When you visit our website, we automatically collect certain technical data, including your IP address, browser type and version, operating system, referring URLs, pages viewed, and the date and time of your visit.

Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies to enhance your experience, analyze usage patterns, and deliver relevant advertising. You can control cookie settings through your browser preferences.

We use the information we collect to:

• Respond to your inquiries and provide customer support
• Send you marketing communications, newsletters, and updates (where you have consented or where permitted by law)
• Improve and optimize our website and services
• Analyze website usage and measure the effectiveness of our marketing campaigns
• Comply with legal obligations and enforce our terms
• Prevent fraudulent activity and protect the security of our services

OMI provides B2B data and audience services to business clients. In the course of providing these services, we maintain databases of business contact information compiled from publicly available sources, business directories, trade publications, and other lawfully obtained data. This information relates to business professionals in their professional capacities and is used solely for legitimate B2B marketing purposes.

We comply with applicable data protection laws including the CAN-SPAM Act, CCPA, and other relevant regulations. Business professionals who wish to opt out of our marketing databases may do so by contacting us at the information below.

We do not sell your personal information to third parties. We may share information in the following circumstances:

• Service Providers: We engage trusted third-party vendors to help us operate our website and deliver our services (e.g., email delivery, analytics, CRM platforms). These providers are contractually obligated to protect your information.
• Business Transfers: If OMI is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
• Legal Requirements: We may disclose information if required by law, court order, or governmental authority, or to protect the rights, property, or safety of OMI, our clients, or others.

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, to comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we securely delete or anonymize it.

Depending on your location, you may have the following rights regarding your personal information:

• The right to access personal information we hold about you
• The right to correct inaccurate information
• The right to request deletion of your information
• The right to opt out of marketing communications
• The right to opt out of the sale of personal information (California residents)

To exercise any of these rights, please contact us at privacy@outwardmedia.com.

Right to Know. You have the right to request that we disclose: (1) the categories of personal information we have collected about you; (2) the categories of sources from which it was collected; (3) our business or commercial purpose for collecting, selling, or sharing it; (4) the categories of third parties to whom we disclosed it; and (5) the specific pieces of personal information we hold about you.

Right to Delete. You have the right to request deletion of personal information we have collected about you, subject to certain exceptions (e.g., where retention is required to complete a transaction, comply with a legal obligation, or for other permitted purposes).

Right to Correct. You have the right to request correction of inaccurate personal information we maintain about you.

Right to Opt Out of Sale or Sharing. You have the right to opt out of the sale of your personal information and the sharing of your personal information for cross-context behavioral advertising. To exercise this right: [Do Not Sell or Share My Personal Information] or contact us at privacy@outwardmedia.com.

Right to Limit Use of Sensitive Personal Information. Although we do not currently collect Sensitive Personal Information, you would have the right to limit its use if we did.

Right to Non-Discrimination. We will not discriminate against you for exercising any of your CCPA/CPRA rights. We will not deny you goods or services, charge different prices, provide a different level of service, or suggest that you will receive a different level of service as a result of exercising your rights.

How to Submit a Request

You may submit a request to know, delete, correct, or opt out by:

• Email: privacy@outwardmedia.com
• Web: Complete the "Do Not Share or Sell My Personal Information" form at the top of this page.
• Mail: Outward Media, Inc., 9229 West Sunset Blvd., Suite 410, Los Angeles, CA 90069

We will acknowledge receipt of your request within 10 business days and respond substantively within 45 calendar days. If we require additional time (up to an additional 45 days), we will notify you of the extension and the reason for it.

Verification

We are required to verify your identity before responding to requests to know specific pieces of information or to delete information. For requests submitted by email or web form, we will verify your identity by matching the information you provide against records we maintain. We may request additional information to verify your identity if necessary. We will not use information collected for verification for any other purpose.

California DELETE Act / SB 362

Pursuant to California Civil Code § 1798.99.80 et seq. (the California DELETE Act), California residents may submit a deletion request that covers all data brokers registered with the CPPA through the CPPA's centralized deletion mechanism, once available. OMI will honor all deletion requests received through that mechanism. Our data broker registration is accessible at https://www.ppsc.ca.gov/databroker-registry/.

Annual Privacy Metrics

The following metrics reflect privacy rights requests received and processed during the prior calendar year, as required by CCPA/CPRA for covered businesses:

2025 Annual Privacy Metrics

We implement appropriate technical and organizational security measures to protect your information from unauthorized access, use, alteration, or disclosure. However, no internet transmission or electronic storage is 100% secure, and we cannot guarantee absolute security.

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

Our website and services are not directed to children under 13 years of age, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it.

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page with an updated effective date. We encourage you to review this policy periodically.

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us: