Additional resources to meet your direct marketing needs.
Sales Lead Management Association
Managing leads to maximize sales
Email Experience Council
Helping you become a better marketer
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At OMI, we believe good things happen when you share your knowledge. That's why we're proud to educate marketers at every level - in every size and type of organization - about the basics of email marketing and the contact data that powers it.
Five Best Practices for Using Email Marketing to Target SMBs