Verified Audiences Built From Real Companies and Real People

OMI delivers authentic, human-verified B2B and B2B2C audiences you can confidently activate across email, programmatic, CTV, and beyond.

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Empower your sales and marketing teams with accurate, complete contact data

Trusted Data for Marketers Who Need Accuracy — Not Assumptions

Outward Media, Inc. (OMI) partners with Fortune 2000 brands, agencies, and growth companies to deliver verified audience data rooted in real businesses and real professionals. Our data is continuously maintained, transparently sourced, and built for confident, omni-channel activation.

Trusted By Today's Top Brands

"Mediacom Business has consistently invested in small business marketing data from Outward Media because it delivers real results to our bottom line. In the first deployment of our most recent database refresh, which included nearly 400k small business decision makers, we achieved an open rate of approximately 2.5%.

In addition, not only did we realize a web traffic increase to more than 10k visitors, but our business also saw the highest revenue performance of all time that month."

Kristi SalmonVP of Marketing - Mediacom Business

"We have now been working with OMI for a couple of years both for our own marketing as well as our clients. OMI has done a great job matching email to postal data with a wide breadth of data especially in the SMB space. They have been professional and responsive every time and have become an important part of our own internal marketing team as well supporting our B2B clients."

Keith GVP, Corporate Sales & Marketing at Modern Postcard

Why Marketers Choose OMI

Real People, Not Modeled Profiles

Audiences built from verified businesses and real professionals — no bots, no guesswork.

Continuous Validation

Data is actively maintained to reflect real-world business change.

Activation-Ready Audiences

Designed to perform across email, programmatic, CTV, social, and more.

Fraud-Resistant by Design

Advanced methodology reduces invalid traffic and wasted impressions.

Audiences and Activation Built on Verified Data

From foundational B2B audiences to intent-driven activation, OMI connects marketers to people who actually exist — and actually engage.

B2B Living File® Database

A continuously refreshed B2B audience foundation built from real U.S. businesses and verified professionals — maintained to ensure accuracy, deliverability, and confidence at scale.