Find and connect with your ideal prospects. Define and select your targets to expand your reach. Empower your sales and marketing teams with accurate, complete contact data.
If a business wants to grow, it needs to find new customers. Since our founding in 1998, OMI has been dedicated to empowering companies to do just that. Our high-quality business contact data is used by Fortune 1000 firms and start-ups alike to fuel modern digital marketing initiatives – from intent monitoring and email marketing, to display ads, social media and more.
OMI offers the industry’s most comprehensive business-to-business (B2B) database and also maintains a specialty vertical medical database , giving you access to more than 67MM+ decision makers. Our data enables you to connect with targeted buyers and influencers, scale your marketing reach, and ultimately, convert more prospects into customers.
OMI uses techniques such as audience building and IP address tracking to power precision targeting, allowing you to reach the right decision makers for your solutions – at the right time in their buying journey.
And because clean data is the only way to drive success with digital marketing, OMI has invested in specialized tools and expertise to provide professional grade database cleansing services. We save our clients countless hours of time and all the costs and aggravation associated with database maintenance and optimization.
Since our founding in 1998, from our offices in Los Angeles, OMI continues to pioneer new approaches to data-driven customer acquisition and lead generation. Our high-quality business contact data is used by Fortune 1000 firms and start-ups alike to fuel modern digital marketing initiatives – from intent monitoring and email marketing, to display ads, social media and more. And while our data is what differentiates us, it’s our experienced data scientists that ensure our clients achieve their marketing goals. Read more about our leadership team here.
Look into the crystal ball. If only it were that easy to know what the future holds for B2B marketing. In reality, the best and most accurate business predictions are based on deep subject knowledge, extensive experience and hard data for support. Which is why when Forrester makes a prediction, most marketers take note. The global market research company recently released their predictions for 2022. Taking into account what we’ve learned from the upheaval of 2020 and the adaptations made
There’s a lot of talk about data-driven marketing in the business world today, but it’s not as simple as having data and seeing results. A recent article from MarTech Today dives into how to get the full value of data with the right data strategy. James Fedolfi, ??VP of Product Development at OMI, was interviewed for the story, along with several other industry data marketing experts. Data-driven marketing in today’s climate means having the right resource (quality data) but
Marketers are good at demonstrating the value of the product or service they’re marketing. (At least good marketers are.) But when it comes to proving their worth to the C-suite, a recent article from CRM Magazine writes that many executives fail to see the full value of marketing. And many marketing leaders don’t even have a seat at the table. According to Forrester’s 2021 Global Marketing Survey, about one-third of marketing leaders report to the CEO, but more report to
At OMI, we believe good things happen when you share your knowledge. That’s why we’re proud to educate marketers at every level – in every size and type of organization – about the basics of email marketing and the contact data that powers it . Our goal is to create a better understanding of what goes into email marketing so that you can improve what you get out of it.
Need insight into what will make your campaign stand out from the rest? Ask for a free consultation. Or, get started by taking a look at our 10-track video series covering all the essential building blocks of email data and acquisition email marketing.
Intro to Data Marketing
Intro to Definitions of Prospect Data
Intro to EPSs: Cost-Benefit Analysis
Intro to Data-Powered Email