Find and connect with your ideal prospects. Define and select your targets to expand your reach. Empower your sales and marketing teams with accurate, complete contact data.
If a business wants to grow, it needs to find new customers. Since our founding in 1998, OMI has been dedicated to empowering companies to do just that. Our high-quality business contact data is used by Fortune 1000 firms and start-ups alike to fuel modern digital marketing initiatives – from intent monitoring and email marketing, to display ads, social media and more.
OMI offers the industry’s most comprehensive business-to-business (B2B) database and also maintains a specialty vertical medical database , giving you access to more than 67MM+ decision makers. Our data enables you to connect with targeted buyers and influencers, scale your marketing reach, and ultimately, convert more prospects into customers.
OMI uses techniques such as audience building and IP address tracking to power precision targeting, allowing you to reach the right decision makers for your solutions – at the right time in their buying journey.
And because clean data is the only way to drive success with digital marketing, OMI has invested in specialized tools and expertise to provide professional grade database cleansing services. We save our clients countless hours of time and all the costs and aggravation associated with database maintenance and optimization.
Since our founding in 1998, from our offices in Los Angeles, OMI continues to pioneer new approaches to data-driven customer acquisition and lead generation. Our high-quality business contact data is used by Fortune 1000 firms and start-ups alike to fuel modern digital marketing initiatives – from intent monitoring and email marketing, to display ads, social media and more. And while our data is what differentiates us, it’s our experienced data scientists that ensure our clients achieve their marketing goals. Read more about our leadership team here.
User-friendly. Intuitive. Personalized. Questions answered before they’re even asked. These are the qualities of experiences we’ve grown accustomed to as consumers. And since the pandemic has directed more of our buying experiences online, digital customer experience (DCX or DX) is playing an even more important role. The recent 2021 State of Digital Customer Experience report details how companies are prioritizing DX and how the bar has been raised for all to deliver the great
Digital transformation has been a hot topic for years, but 2020 surely accelerated it. And one of the areas of business most directly affected is B2B sales. The loss of in-person trade shows, conventions and simple face-to-face meetings has presented significant challenges. B2B sellers have had to get creative, turning to virtual options to connect with prospects, provide assurance through the buying process, and landing accounts without ever being in the same room. While sales teams’
It’s fair to say marketing has gotten a lot more technical over the years. From print and radio to television, email, social media and display ads—the ways to reach audiences are getting more advanced and targeted with every new digital breakthrough. Yet these tools can be complicated and effectively managing them can be messy. That’s why some businesses are turning their focus to marketing operations specialists and teams. And for good reason: the Gartner Marketing Operations
At OMI, we believe good things happen when you share your knowledge. That’s why we’re proud to educate marketers at every level – in every size and type of organization – about the basics of email marketing and the contact data that powers it . Our goal is to create a better understanding of what goes into email marketing so that you can improve what you get out of it.
Need insight into what will make your campaign stand out from the rest? Ask for a free consultation. Or, get started by taking a look at our 10-track video series covering all the essential building blocks of email data and acquisition email marketing.
Intro to Data Marketing
Intro to Definitions of Prospect Data
Intro to EPSs: Cost-Benefit Analysis
Intro to Data-Powered Email