Find and connect with your ideal prospects. Define and select your targets to expand your reach. Empower your sales and marketing teams with accurate, complete contact data.
If a business wants to grow, it needs to find new customers. Since our founding in 1998, OMI has been dedicated to empowering companies to do just that. Our high-quality business contact data is used by Fortune 1000 firms and start-ups alike to fuel modern digital marketing initiatives – from intent monitoring and email marketing, to display ads, social media and more.
OMI offers the industry’s most comprehensive business-to-business (B2B) database and also maintains a specialty vertical medical database , giving you access to more than 67MM+ decision makers. Our data enables you to connect with targeted buyers and influencers, scale your marketing reach, and ultimately, convert more prospects into customers.
OMI uses techniques such as audience building and IP address tracking to power precision targeting, allowing you to reach the right decision makers for your solutions – at the right time in their buying journey.
And because clean data is the only way to drive success with digital marketing, OMI has invested in specialized tools and expertise to provide professional grade database cleansing services. We save our clients countless hours of time and all the costs and aggravation associated with database maintenance and optimization.
Since our founding in 1998, from our offices in Los Angeles, OMI continues to pioneer new approaches to data-driven customer acquisition and lead generation. Our high-quality business contact data is used by Fortune 1000 firms and start-ups alike to fuel modern digital marketing initiatives – from intent monitoring and email marketing, to display ads, social media and more. And while our data is what differentiates us, it’s our experienced data scientists that ensure our clients achieve their marketing goals. Read more about our leadership team here.
It’s been said that entrepreneurs are always reaching for more and seeking continuous improvement. It rings true for my own experience as the founder of OMI. After spending a big part of my career rising through the ranks of a global business data and analytics company, at one point I knew the time was right for me to go out on my own. I recognized that if I wanted to have control of my future, I’d have to create it for myself. In launching OMI in 1998, I followed my life-long dream
Video marketing has been on the rise for years, but it’s grown significantly in the past year and half. And not just for consumer marketing. B2B website landing pages, mobile ads, email, PPC campaigns—B2B marketers are even leveraging video-based social media to create relevant content for their audiences. This year has seen video marketing go everywhere (it was one of the top ten marketing trends we identified for 2021). Yes, B2B marketing is becoming more casual, personalized and
Marketers are optimistic about the future. At least that’s what the recent Salesforce State of Marketing report indicates. The report surveyed 8,200 marketing leaders in May and June of this year. With the upheaval of the past 18 months, many are embracing new strategies, digital transformation and the “work-from-anywhere” future that is changing the way buyers and sellers behave. Here are findings from the report that caught my eye and five ways that marketers can face the
At OMI, we believe good things happen when you share your knowledge. That’s why we’re proud to educate marketers at every level – in every size and type of organization – about the basics of email marketing and the contact data that powers it . Our goal is to create a better understanding of what goes into email marketing so that you can improve what you get out of it.
Need insight into what will make your campaign stand out from the rest? Ask for a free consultation. Or, get started by taking a look at our 10-track video series covering all the essential building blocks of email data and acquisition email marketing.
Intro to Data Marketing
Intro to Definitions of Prospect Data
Intro to EPSs: Cost-Benefit Analysis
Intro to Data-Powered Email